Ambitious growth strategy drives Invertek to SPS

Invertek Drives secures its largest stand ever at SPS 2012.

Invertek Drives, is to use its largest exhibition stand to date at the SPS/IPC/Drives exhibition in Nuremberg to showcase a stunning range of new technologies. Demonstrations of Optidrive HVAC delivering improved performance, control and energy saving in fan and pump applications will be a major highlight.

The 132 sq m space will include the latest product developments from the independently owned company. Optidrive HVAC will be used to demonstrate energy efficient fan and pump control for building services, whilst unique OptiflowTM drive technology will be used to run a large demonstration of the energy efficient control of multiple pump sets without the need for an expensive PLC.

Alt text not availableAlongside these Optidrive HVAC demonstrations will be the newly launched compact Optidrive Elevator, dedicated to geared and gearless lift systems; the high performance Optidrive P2 range, providing world class control for the latest generation of permanent magnet and standard induction motors; and the hugely successful Optidrive E2 general purpose drive, offering cost effective solutions for a huge range of applications. IP55 and IP66 rated enclosed Optidrives for arduous environments and wash down applications will also be on display.

Also on show will be the latest generation OptiTools Studio diagnostics and drive commissioning software. This software extends the usability and flexible performance of the Optidrive ranges by allowing extremely easy transfer and comparison of parameter sets, optional PLC programming capability, Bluetooth connectivity and a host of other performance enhancing capabilities.

Invertek Drives specialises in the design, manufacture and marketing of variable speed drives for controlling electric motors. Established in 1998 by the current directors the company has achieved an average 28% year on year growth fuelled by global demand – approximately 95% of its output is destined for export markets. It currently employs more than 130 people at its UK headquarters in Welshpool and produced over 100,000 drives last year. The company cites its continued investment in marketing, people, and innovation - in product development and manufacturing – as the cornerstones of this global success.

Sales and Marketing Director, Rhydian Welson, says, “Exhibiting at SPS has been a key part of our marketing strategy for many years and has proved very successful. We have increased the size of our stand each year, reflecting our continued global growth. We are constantly evolving and SPS offers an invaluable opportunity to showcase our latest developments to the global drives industry.”

SPS/IPC/Drives 2012 takes place from 27th-29th November in Nuremburg, Germany. For a free visitor registration please contact

Find out more about Invertek Drives by visiting